BEDA’s initiative, Dine BNE City is Brisbane’s largest dining program held annually in the month of June, celebrating the best restaurants and bars in The City. In 2024, the program included 56 restaurants and bars with over 90 exclusive dining offers and events, receiving positive feedback from stakeholders and strong patronage throughout the campaign.
Dine BNE City aims to support local business and boost Brisbane City’s hospitality sector by increasing visitation to The City and driving sales to participating restaurants and bars, to position The City as Brisbane’s first-choice destination for dining.
Dine BNE City caters to four key program pillars to deliver on campaign objectives:
- Let’s Do Lunch – value-driven lunch offers to encourage weekday dining and support lunch trade
- Supper Club – specially curated dinner menus and experiences to support night-time economy
- Bar Safari – signature drink and food pairings to drive after-work visitation
- Special Events – exclusive in-venue events to drive bookings and sales
Dine BNE City is supported by a fully integrated marketing campaign targeting key audiences in Brisbane, the Gold Coast and Sunshine Coast to drive awareness and engagement to the bespoke microsite through high impact media placements including; out-of-home, display, social, search, owned channels, PR, precinct signage as well as content partnerships with local media publications.
How to get involved
In March each year, the BEDA Marketing Team invites expressions of interest for inclusion in the program.
EOI's for Dine BNE City 2025 can be submitted below: