With Brisbane’s economy forecast to grow 68% to $275 billion by 2041, the Brisbane Economic Development Agency (BEDA) campaign positions Brisbane as the premier destination for businesses to invest, innovate, expand and thrive. 

From ground-breaking healthcare to cutting-edge aerospace engineering, the campaign showcases the city’s game-changing innovations, designed to capture the attention of business leaders, investors and entrepreneurs nationwide.  

According to BEDA’s State of the City Report, Brisbane is home to more than 140 innovation hubs, the highest density of hubs per capita in Australia, and world-leading robotics skills and research, while its manufacturing exports are growing faster than the rest of the country, positioning the city as a powerhouse of innovation. 

Lord Mayor Schrinner said Brisbane’s economy was gaining incredible momentum ahead of the Brisbane 2032 Olympic and Paralympic Games. 

"Brisbane is one of Australia’s fastest growing capital cities and a premier investment destination for businesses and entrepreneurs from around the world,” Cr Schrinner said. 

“With the Brisbane 2032 Games fast approaching, we’re entering a new era of investment potential, underscored by a booming workforce. 

“Our thriving economy, exceptional talent pool, world-class infrastructure, and enviable lifestyle shows why we are one of the most business-friendly cities. 

“Our new investment campaign showcases this immense potential, inviting businesses and investors to be part of our exciting future." 

Brisbane Economic Development Agency CEO, Anthony Ryan said the city is cementing its position as one of Australia’s top economic powerhouses. 

“The opportunities in Brisbane are unmatched for entrepreneurs, businesses and investors looking to shape the future and be part of the next wave of global innovation,” Mr Ryan said.  

“Interest in Brisbane is skyrocketing, with incredible opportunities ahead with the Brisbane 2032 Games on the horizon. 

“The camaraderie in our business community, underpinned by strong expertise, infrastructure and ambition, is what continues to attract talent to Brisbane. 

“Brisbane isn’t just a place to do business, it’s where big ideas turn into real-world impact and innovators and investors can be part of the next big breakthrough.” 

The campaign spotlights Brisbane-born innovators at the cutting edge of technology, including: 

• Vaxxas, revolutionising healthcare with needle-free vaccines that could change the future of immunisation. 

• Carbonaught, harnessing advanced carbon capture to transform CO2 emissions into valuable resources. 

• Hypersonix Launch Systems, developing sustainable hypersonic flight technology as one of Australia’s leading aerospace engineering companies.

• Graphene Manufacturing Group, unlocking the limitless potential of graphene to drive advances in materials science. 

• Rino Recycling, leading the way in sustainable demolition by transforming wet and dry waste into high-value, eco-friendly solutions that reduce landfill and drive a circular economy. 

The Alive with Opportunity marketing campaign will run across print, digital and radio until June, targeting national business leaders, investors and entrepreneurs, showcasing Brisbane as a city of innovation where businesses can thrive.